Size Guide
Use this as a general starting point. This guide is adapted from ASOS men’s shirt and jeans size charts; those charts describe ASOS body measurements, not LOVE IS WAR garment measurements. Brand cuts and fit vary, so check each product’s fit notes or contact us if you are between sizes.
Upperwear – shirts, tees and jackets
Measure around the fullest part of your chest, keeping the tape level under your arms.
| Size | Suggested chest measurement |
|---|---|
| S (Small) | 36-38 in / 91-96 cm |
| L (Large) | 40-42 in / 101-106 cm |
| XL (Extra Large) | 42-44 in / 106-111 cm |
Pants – universal waist sizes
The number is the waist size in inches. Measure around your natural waist and choose the closest listed size. Inseam/length varies by style and is not specified here.
| Size | To fit waist |
|---|---|
| W28 | 28 in / 71 cm |
| W30 | 30 in / 76 cm |
| W32 | 32 in / 81 cm |
| W34 | 34 in / 86 cm |
| W36 | 36 in / 91 cm |
| W38 | 38 in / 96 cm |
| W40 | 40 in / 101 cm |
Fit note: These are reference body measurements, not exact garment measurements. Relaxed, oversized, high-rise and low-rise pieces can fit differently.
Reference charts: ASOS men’s shirts and ASOS men’s jeans and trousers.
